The fundamentals of GDPR: a guide for businesses and individuals


Emma Venema

Onderwerp Blog
Gepubliceerd op

February 23, 2024

The General Data Protection Regulation (GDPR) is not a mere set of abstract rules; it stands as a powerful pillar of privacy guiding both businesses and individuals through the digital era. This article provides an overview of the fundamental principles of GDPR and how organizations and individuals need to adapt to this new regulatory landscape.

Purpose limitation and lawfulness

GDPR emphasizes the principle of purpose limitation: personal data may only be collected for specific, explicit, and legitimate purposes. Companies must be transparent about why they collect data and ensure they have a legal basis for doing so.

Data minimization and necessity

Less is more. GDPR highlights that only the necessary data for the intended purpose should be processed. Companies must limit their data collection to what is strictly essential to safeguard the privacy of individuals.

Transparency and information provision

Individuals have the right to know what happens with their data. Companies must provide transparent information about the processing of personal data, including the purpose, duration, and the rights of the data subjects.

Accuracy and updating

Data must be accurate and up-to-date. Companies are obligated to ensure that the data they process is correct and updated as needed. Contributing to the integrity of the data.

Storage limitation and retention periods

Data should not be retained longer than necessary for the intended purpose. GDPR sets clear limits on retention periods, requiring companies to delete or anonymize surplus data after the relevant period expires.

Integrity and confidentiality

Companies must implement measures to ensure the security of personal data. GDPR mandates appropriate security measures to prevent unauthorized access, loss, destruction, or alteration of data.

Rights of data subjects

GDPR strengthens the rights of individuals over their data. This includes the right to access, rectify, be forgotten, restrict processing, and data portability. Companies must respect and enable these rights.


Companies must demonstrate compliance with GDPR. Accountability means organizations not only comply with the rules but also can prove how they do so through documentation and transparency.

Adapting to GDPR: an ongoing process

GDPR serves as a guide for protecting privacy in a world where data is omnipresent. Adhering to these fundamental principles requires not only adaptation from businesses but also awareness and cooperation from individuals. If everyone understands and plays their role, GDPR can be a powerful driving force for a secure and respectful digital society.

The DataFactory is an application with an independent solution to anonymize or pseudonymize any type of database while maintaining predictive value. With EntrD’s FileFactory, sensitive information in documents and files can be quickly deleted. Download the FileFactory brochure below to learn more.